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Sustainability has been a popular political campaign topic in recent years. Concepts such as carbon cap and trade, alternative/renewable energy, oil independence, and energy efficiency have been proclaimed to be important initiatives for national administrations. However, most federal administrations have difficulty balancing the needs of the environment with the needs of industry in a way that causes significant and meaningful advances in our national policy regarding sustainability.

So is the concept of sustainability dead as realistic goal for our nation? Is sustainability too “pie-in-the-sky” to be cost-effective in our competitive industrial marketplace? This webinar will address how sustainability initiatives are often not only practical, but cost effective and can increase efficiency. Furthermore, we will look into the necessary components of a sustainable development plan and a practical approach towards implementing them.